|USPS Home | Postal Explorer Home|
Quick Service Guide 440d
Standard Mail Marketing Pieces
January 22, 2012
703, Standard Mail Nonprofit Eligibility
Physical Standards (401)
Maximum weight: less than 16 ounces.
Maximum dimensions: 12 inches in length; 9 inches in height, and 2 inches in thickness.
For an overview of other physical standards for Marketing parcels, see Quick Service Guide 401.
Prices and Fees (443.1.0)
For a complete listing of commercial Standard Mail prices, see Notice 123–Price List.
Unless prepared in 5-digit/scheme containers, Marketing parcels are subject to a surcharge if:
Destination discounts apply to mail prepared as prescribed by USPS and addressed for delivery within service area of destination NDC/ASF, SCF (5-digit and SCF), or delivery unit (5-digit only) under 446.
Annual presort mailing fee applies.
Marketing parcels containing mailable items not required to be sent using First-Class Mail can be sent using Standard Mail. Standard Mail Marketing parcels are typically used for advertisements, flyers, catalogs, and product samples. Additional content restrictions must be met for authorized nonprofit mailers (703.1.0).
Eligibility Standards (443)
Mailings of 200 or more addressed pieces (or 50 pounds of addressed pieces), sorted and marked as described below. All pieces must meet the physical standards for parcels in (401). Pieces are eligible if not required to be mailed at First-Class Mail prices or not eligible for Periodicals prices. Nonprofit prices require specific authorization (703.1.0).
Each piece must include a complete delivery address with correct ZIP Code or ZIP+4 code, but using an alternative addressing format (602.3.0).
A certified process must be used at least once a year to ensure accuracy of 5-digit ZIP Codes.
Each piece must bear a correct readable barcode under 708.5.0, except if prepared in 5-digit/scheme containers or on 5-digit pallets. Pieces under 6 ounces may have a POSTNET (708.4.0), an Intelligent Mail package barcode, or GS1-128 routing barcode (708.5.0). Pieces 6 ounces or more must have a GS1-128 routing barcode or an Intelligent Mail package barcode. For barcode placement, see 402.4.0.
Addresses on all pieces must be updated within 95 days before mailing through a USPS-approved address update method (e.g., ACS, NCOALink, or the appropriate ancillary service endorsement (except Forwarding Service Requested) under 507.1.5.3). For an overview of the Move Update standards, see Quick Service Guide 230a.
Postage Payment and Documentation (444)
Precanceled stamp (604.3.0), meter (604.4.0), or permit imprint (604.5.0).
Additional standards apply to mailings of nonidentical-weight pieces.
Regular: PS Form 3602-R or approved facsimile.
Nonprofit: PS Form 3602-N or approved facsimile.
Mail Preparation (445)
For pallet preparation, see 705.8.0.
Prepared in sacks (unless palletized). Palletization is preferred, see Quick Service Guide 705d.
Enter and Deposit (446)
Mailing entered at an acceptance point designated by USPS.