Publication 417, Nonprofit USPS Marketing Mail Eligibility: Nonprofit and Other Qualified Organizations > Appendix A > A-2 Case Study 2: Letter Soliciting MembershipRenewals with Description of Member Benefits
Authorized association H (described in case study 1) mails a letter to members requesting renewal of membership in the association at a cost of $50.00. The majority of the letter reminds the member of the purpose of the organization and why membership in it should be renewed, including a discussion of some of the organization’s significant activities during the past year. A lesser portion of the letter also describes membership benefits, including car rental discounts, an association journal that is paid for as part of dues, the cost and terms of travel arrangements, insurance, and an affinity credit card. Association H seeks to enter this mailpiece at the nonprofit prices.