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Publication 417 - Nonprofit USPS Marketing Mail Eligibility
  • Publication 417 - Nonprofit USPS Marketing Mail Eligibility

  • Transmittal Letter
  • 1 Introduction
    • 1-1 Background
    • 1-2 Publication 417
    • 1-3 Mailing Standards
    • 1-4 Other Publications
    • 1-5 Postal Explorer
  • 2 Eligible and Ineligible Organizations
    • 2-1 Evaluation of Eligibility
    • 2-2 Eligible Organizations
      • 2-2.1 Categories of Organizations
      • 2-2.2 Qualified Political Committees
      • 2-2.3 Voting Registration Officials
    • 2-3 Ineligible Organizations
      • 2-3.1 Governmental Organizations
      • 2-3.2 Other Typical Ineligible Organizations
  • 3 Application for Authorization
    • 3-1 Original Mailing Office
      • 3-1.1 General
      • 3-1.2 Completing PS Form 3624
      • 3-1.3 General Documentation Requirements
      • 3-1.4 Additional Documents Concerning Operation
      • 3-1.5 Qualified Political Committees and Voting Registration Officials
      • 3-1.6 Submitting Application
      • 3-1.7 Appealing Denied Application
    • 3-2 Additional Mailing Offices
      • 3-2.1 General
      • 3-2.2 Confirmation of Authorization
    • 3-3 Mailing After Authorization
      • 3-3.1 Mailing Frequency and Revocation for Nonuse
  • 4 Qualified Mailings
    • 4-1 Legal Responsibilities
    • 4-2 Voter Registration Materials
    • 4-3 Individual Mailings
      • 4-3.1 General Standards
      • 4-3.2 Identification of Mailpieces
    • 4-4 Postage Liability
  • 5 Cooperative Mailings
    • 5-1 Overview
    • 5-2 Eligible Mailings
      • 5-2.1 Scope of Cooperative Mail Rule
      • 5-2.2 Eligibility Factors
      • 5-2.3 Commercial Mailing Agent
    • 5-3 Ineligible Mailings
    • 5-4 Political Committee Mailings
      • 5-4.1 Applying the Cooperative Mail Rules
      • 5-4.2 Maintaining Committee Control
      • 5-4.3 Endorsements on Mail
  • 6 Content-Based Restrictions
    • 6-1 Overview
      • 6-1.1 Effective Date
      • 6-1.2 Summary of Restrictions
      • 6-1.3 Legislative History
      • 6-1.4 Different Rules for Products and Advertisements
    • 6-2 Summary of Process for Determining Eligibility of Mailpiece
    • 6-3 Six-Step Process
      • 6-3.1 Step 1: Examine Mailpiece for Products
      • 6-3.2 Step 2: Determine If Products Meet Statutory Provisions
      • 6-3.3 Step 3: Examine Mailpiece for Advertisements
      • 6-3.4 Step 4: Determine Prohibited or Restricted Advertisements
      • 6-3.5 Step 5: Determine If Mailpiece Meets Content Requirements for a Periodical Publication
      • 6-3.6 Step 6: Determine Substantial Relatedness of Advertised Products and Services
  • Appendix A Case Studies: Content-Based Restrictions
    • A-1 Case Study 1: Publication Containing Advertisements
      • A-1.1 Facts
      • A-1.2 Analysis
      • A-1.3 Conclusion
    • A-2 Case Study 2: Letter Soliciting Membership Renewals with Description of Member Benefits
      • A-2.1 Facts
      • A-2.2 Analysis
      • A-2.3 Conclusion
    • A-3 Case Study 3: Mailpiece Containing Sweepstakes Entry Information
      • A-3.1 Facts
      • A-3.2 Analysis
      • A-3.3 Conclusion
  • Appendix B Questions and Answers: Content-Based Restrictions
  • Appendix C Customer Support Rulings (CSRs): Nonprofit USPS Marketing Mail
  • Appendix D Application for Nonprofit USPS Marketing Mail Prices: PS Forms 3624 and 3623

Publication 417, Nonprofit USPS Marketing Mail Eligibility: Nonprofit and Other Qualified Organizations > 5 Cooperative Mailings > 5-2 Eligible Mailings

Link to "5 Cooperative Mailings" Link to contents for "5 Cooperative Mailings"      Link to "5-2.2 Eligibility Factors"

5-2 Eligible Mailings

5-2.1 Scope of Cooperative Mail Rule

The cooperative mail rule generally applies to all mail entered as Nonprofit USPS Marketing Mail. However, effective November 13, 2003, the Postal Service adopted a limited exception to this policy for certain fundraising mail in order to assist nonprofit organizations obtain the monetary funding needed to support their programs. Mailings within the exception are not subject to the cooperative mail rule and are not denied entry at nonprofit prices under that provision, but remain subject to all other eligibility standards for Nonprofit USPS Marketing Mail.

Nonprofit USPS Marketing Mail is not subject to the cooperative mail rule if it meets each of the following criteria:

  1. It solicits monetary donations for the authorized nonprofit mailer.
  2. It does not promote or otherwise facilitate the sale or lease of any goods or service.
  3. The authorized nonprofit mailer is given a list of each donor, contact information (e.g., address, telephone number) for each, and the amount of the donation, or waives in writing the receipt of this list.



Link to "5 Cooperative Mailings" Link to contents for "5 Cooperative Mailings"      Link to "5-2.2 Eligibility Factors"

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